Leelaprasad International Traders
Tradeshow planning timeline

Effective trade show marketing includes a multi-phased strategy, essential to fully benefit from event participation and achieve your exhibiting goals. Excuseto procrastinate on your promotion strategy

Why Choose Us

8 Weeks Ahead of Show

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Plan your engagement and follow-up strategies.

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You want attendees to remember you—and buy from you.

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Increasing your social awareness.

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Stand out from the crowd.

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Target show audiences to increase direct sales opportunities at the venue.

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Strategize and design your display to replicate your online marketing material.

Why Choose Us

5 Weeks ahead of Show

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Spread the word.

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Promote your presence across channels.

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Targeted emails, video, organic social media posts, texts or physical mailers.

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Set up appointment times where you can meet with them face to face at the show.

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Network with former and existing customer and let them know your exhibiting.

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Get your existing customers to refer new business.

Why Choose Us

3 Weeks ahead of Show

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Social media push with teasers, behind the scenes photos.

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Increase all around hype – Email and social media.

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Increase all around hype – Email and social media.

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If desired, begin a pre-show contest that includes giveaways at the venue or design booth activities.

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Create special promotions.

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Reach out to customers who have expressed an explicit interest.

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Incorporate social listening .

Why Choose Us

1 Weeks ahead of Show

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Announce any pre-show buzz.

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Product launch teaserst.

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company news.

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Send a reminder E-mail to ALL engaged clients.

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Employee branding to target the most interested attendees .

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Include high potential accounts.

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Incorporate social listening .

Why Choose Us

AT Show

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Work the plan.

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Social media is the perfect channel to reach attendees during the show.

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Designated hashtag.

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Post photos.

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Encourage conversation with attendees in front of your booth.

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Live-tweet gems from the keynote or workshops that strike a chord with you.

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Give them something to remember you by.

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Thank all of your attendees and appointments for attending, and remind them to check the landing page after for show coverage and information.

Why Choose Us

After Show

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Post show outreach solidify sales.

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Analyze leads.

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Prompt follow up’s is perhaps the most important post show strategy.

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Connect virtually.

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Run de facto remarketing campaign and Measure your results or evaluate your success .

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Give them something to remember you by.

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Discovery

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Planning

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Execute

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Deliver

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